How to Start a Blog in 3 Steps
One very obvious reason why people choose to run a blog is to build a business or a brand to sell products or services.
But even if you never intend to turn a profit directly off your efforts, you could still benefit greatly from blogging. By establishing yourself as an expert in your chosen field, you’ll gain recognition amongst peers, clients, and potential future employers.
But equally, blogging can also help generate income streams directly and indirectly. As mentioned above.
Why Should you Learn How to Blog?
You’ve decided that it’s time to learn how to blog! You want to know the basics of creating quality articles about topics you are interested in or passionate about, so people will read them.
There are many different ways to write blogs, but most of us have heard of WordPress by now. This CMS (Content Management System) has been around since 2003 and is hugely popular among bloggers today.
There are plenty of other good options though, such as Wix, and Squarespace, but WordPress offers the best features, themes, and plugins.
Remember that every article must contain valuable information that readers would love to share with others through social media networks. People often tell me “I’m struggling to figure out what I should talk about”, well, the answer lies right here.
Your focus shouldn’t be on trying to impress anyone or prove something. Write simply, clearly, and concisely, always keeping your tone conversational.
If you aren’t sure where to start, look no further than our Beginners Guide to Article Marketing, which covers exactly how to produce top-quality long-form pieces.
What do you Need to Start Blogging
To start your journey, you’ll obviously require a computer or a laptop with internet connectivity.
The basics needed to create a blog are a domain name and web hosting, please read our full guide on how to start a blog.
In this in-depth guide, we show you how to start a blog in a few simple and easy-to-follow steps from start to finish in under 15 minutes, This is an easy guide perfect for beginners looking to start a blog.
The goal of this guide is to help you avoid making mistakes like choosing the wrong domain name or domain extension.
What is a Blog
Blogs are a website that has both information and commentary.
A blog, in the most general sense, is a web page or website that is usually updated on a regular basis and serves as an online journal of sorts.
Blogs can cover any topic and can be written by anyone with access to the internet and what’s required to start publishing their thoughts.
Blog writing is also called blogging, which comes from the word “weblog” that was used for online journals over time. A blog post is the focal point of the blog, which will typically have one or more entries on it at any given time because they are updated regularly.
Read more about what is a blog here.
Why Start a Blog?
A blog is the simplest way to have a dedicated online presence where you own your content and the domain name instead of publishing it on your social media profiles.
Blogging is an excellent way to gain exposure for yourself and your brand, and eventually, make money from it.
- Pick a blog name and register a domain name
- Choose a WordPress hosting service provider
- Setup and Customize your blog
Choosing a Niche / Topic for your Blog
It sounds simple enough, but picking a topic you enjoy researching and writing about can sometimes be the deciding factor to your blog’s success.
After all, everyone knows what they like themselves, yet nobody likes reading boring material written by experts they couldn’t care less about. One solution is to narrow down your subject area to something narrower, such as dog training tips, or healthy eating plans for beginners.
Another option would be to join groups dedicated to certain hobbies or interests, such as photography clubs, cooking forums, fitness gyms, etc.
These communities have memberships full of experts ready to lend advice and support whenever needed. Alternatively, you could opt for a general-purpose blog covering several areas of interest.
For instance, if you had a passion for both dogs and fashion design, you could write a blog focusing on those subjects respectively. On the flip side, if you wanted to cover everything under the sun, you could always aim for a broader audience. Either way, you should aim to cater to a specific group of people, otherwise, it becomes difficult to stand out amidst millions of competing pages.
Choosing a Blogging Platform
Choosing the correct platform for your blog is essential. We highly recommend WordPress as it’s the most popular option, with the biggest ecosystem, you can read our list of blogging platforms for comparison.
Building Content for your Blog
Once you’ve picked a suitable niche, and selected a platform, you’ll quickly realize that content creation is the hardest part. Thankfully, the process is fairly straightforward.
Next, plan your layout. Most blogs consist of three main sections: Homepage, Archives & Content. With regard to the homepage, you should either stick with a minimalist approach or go for a slightly more flashy style. Again, research popular designs used by competitors and see what appeals to you.
Instead, concentrate on internal links, directing readers to relevant pages inside your site. When deciding which topics to expand on, bear in mind that your archive section serves as a catchall for old posts.
Rather than adding entirely new articles, edit existing entries to add additional detail. Make sure your latest updates appear higher in reader rankings by ensuring your blog stays fresh and updated regularly.
Finally, the third section consists of original content exclusively produced for your page. Although there are many ways to publish content.
Remember, your goal is to give your readers a clear understanding of a complex issue, or explain something to the average person.
Avoid jargon, technical language, and unnecessary fluff. Stick to facts, figures, and statistics. Above all else, treat your readers like intelligent human beings capable of grasping complicated concepts.
Promote you Blog
Promoting your blog is a very important step on your journey, especially when beginning since you do not have an audience yet, Start by sharing your content on social media sites such as Facebook, Twitter, Pinterest, and Instagram.
Being patient, consistent and open to adjusting or pivoting are key factors for success.
Make Money from your Blog
The final step is to monetize your content either with display ads, affiliate marketing, or selling your own products and services, for in-depth information check out our guide on how to make money blogging.
For further readings, checkout out our section on Blogging, WordPress, and resources.in